“a man who works with his hands is a worker, a man who works with hand and hid head is a craftsman. A man who works with his hands and his heart is an artist”
Like in all things created by mans craftmanship , there is a silent soul, who hides in the pieces of our production.
The thought of S.Francesco is easy like his song but it shows a real concept: without heart, every object is deprived of soul. Doesn’t matter if the heart is inside the object. AV follows this line of thought: the artisan wit his dirty and strong hand create more than what you can see. He create something unique. We met so jealous artisans that they didn’t let us see their little secrets, and then melt when they get compliments after their work.
Our footwear are different from each other.they express the ability, the handscrafts, the precious experience that you can find into an AV box. Open it and smell a triumph Of natural perfumes derived from leader and hide, gives emotions and gives a piece of craftsman soul to the customer, wich will be appreciated in the natural aging of the leather and in waiting. AV want to give the pleasure of waiting, and rejoice.
“quality is never casual, it’s always the result of intelligent power”
Use of raw materials
Where does the best come from? From a culture, from a perspective of thought where nothing can be casual, like John Rusking teach us. He is a famous art critic and English artist.
Every single element that made up an AV product, included quality and perfection. The difference bet ween a quality object and a cheap item comes from a beginning project, from a choice.
A footwear that communicate also inside its box ist alive. The leather tanned and laid to dry in a climate where nature mixed up sea and mountain air.
With AV time is not the key variable but one of many. The leather rigorously slatted and joined piece by piece gives strong smell.
The great precision in the cut, in the joint, in the washing in a machine that smoothes the outermost part of the leather, the accuracy in fixing tell a great impact story. They don’t make a shoe, they create it. It’s not just the force that makes needle or the thread enter the leather. It’s not just a process, but a systematic passage of ideas, emotions, materials that become style. AV!